Allan is the major marketing strategist for Domino's Australia, New Zealand, Belgium, France, the Netherlands, Japan and Germany. Allan was awarded the prestigious Marketing Executive of the Year Award by CEO Magazine in 2013 and more recently, CMO Magazine's CMO of the Year in 2016.
Allan joined Domino's as Chief Marketing Officer in January 2007, and has 21 years of experience in consumer and retail marketing. Prior to joining the Domino's team, Allan has held previous positions as Director of Marketing for Red Bull Australia and Marketing Manager for Diageo responsible for the Johnnie Walker Scotch Whiskey portfolio and Stolichnaya vodka. During Allan's time at Diaego, he orchestrated the launch of some of Australia's most successful ready to drinks.
Allan holds a Bachelor of Business (Marketing) from the Edith Cowan University in Western Australia where he graduated with distinction.
During his time at Domino's, Allan has busted fast food industry myths, spearheaded Domino's most successful product launch in the past 20 years and taken a traditional delivery pizza company and transformed it into Australia's most sophisticated online and digital retailer.